For independent advisors nearing retirement, TAG offers more than just a sale. It’s a transition built on legacy, trust, and personal values. With over 30 years of experience, TAG knows how to deliver smooth handovers without sacrificing what matters most: your clients, your reputation, and your pace.
Discover how TAG helps advisors protect their legacy and clients during the next chapter of their journey.
Trust Advisory Group (TAG), founded in the late 1980s and based in Woburn, Massachusetts, has grown from a regional wealth management firm into a national advisory platform with its own broker-dealer and investment advisory arm. With over 50 branch offices and a history of managing more than $1.3 billion in assets, TAG launched Trust Capital Markets in 2021 to expand into middle-market investment banking. In 2024, TAG joined StoneX Group, a Fortune 500 company, strengthening its long-term stability. Today, TAG supports independent advisors with flexible succession solutions tailored to their retirement or transition goals.
Meet the leadership of Trust Advisory Group (TAG), experienced professionals who built their careers at large institutions and then built a firm around trust, freedom, and fiduciary care.
President & Chairman
Leads TAG’s succession strategy with a focus on flexibility, next-gen talent, and advisor-first deal structures.
Founder
Instilled TAG’s guiding principles of independent advice and ethical service, which are values that remain core to the firm’s DNA.
Managing Director, Trust Capital Markets
Heads TAG’s M&A and investment banking division, supporting business owners and institutional clients across growth and exit strategies.
Little House Capital doesn’t just earn client trust. They also keep it through the transition and beyond. Here’s what clients have said after working with their team:
“I liked Shad right away — he’s local, approachable, and someone my clients can actually meet. BlueCrest says all the right things, and frankly, they do financial planning better than I ever did.”
Bob H.
Here is why sunsetters choose TAG.
TAG’s model adapts to the advisor, not the other way around. If you want a quick exit or a years-long glide path, the structure is yours to define.
TAG’s TAG 2.0 program matches retiring advisors with younger professionals trained to deliver holistic, client-first advice. This multigenerational approach builds trust and retention across families.
TAG stands out in a sea of corporate aggregators. Its culture is built on ethics, not sales quotas. Your clients remain real people, not numbers in a spreadsheet.
The acquisition by StoneX brought TAG powerful tech and operational tools, without compromising its boutique-level service. Sunsetters get the best of both worlds.
If you’re nearing retirement and want a succession partner who will respect your legacy, care for your clients, and work on your terms, Trust Advisory Group is worth a conversation. With deep roots in New England and a flexible, advisor-first model, TAG specializes in helping independent advisors exit with confidence and continuity.
While their primary focus is on Massachusetts, Connecticut, and the broader Northeast, TAG is open to strong cultural fits across the U.S., especially for advisors who value trust, tradition, and personalized transitions
CERTIFIED EXIT PLANNING ADVISOR
Evaluate your practice based on AUM, revenue, and overhead. Get insights & strategies for buyer expectations to boost value.
Understand your valuation in today’s market. Develop a clear strategy to optimize your practice and enhance valuation before selling.
Clean up your financials, improve client retention, and reduce inefficiences to increase the value of your practice.
Meet with 2-3 buyers we’ve sourced & hand-selected based on your preferences to determine the best fit.
We will lead you through the negotiation process to put together the best deal structure and ensure a smooth transiton.
Once the deal is signed, the real work begins. We help you navigate the handoff process to maximize client retention.
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